Chicago, IL — 200×85 Hockey is proud to announce a new partnership with KANE Footwear, bringing the performance recovery brand to athletes and families across the 200×85 event platform.

As part of the partnership, KANE Footwear will establish a presence across all 200×85 events, while delivering expanded activations at premier events including CCM Summer Invite, CCM 68, and CCM World Invite. These enhanced activations will feature athlete recovery stations, product trial opportunities, interactive brand experiences, sampling opportunities, and additional on-site engagement designed to introduce players and families to the benefits of active recovery and performance-focused footwear.

KANE will also showcase its Team Sales Program throughout the partnership, including product customization opportunities for teams, organizations, and athletes seeking personalized footwear solutions.

“We are excited to welcome KANE Footwear to the 200×85 Hockey family,” said Kevin Mann. “Their focus on athlete recovery, wellness, and performance aligns naturally with the experience we want to create for players and families throughout our events. The addition of recovery-focused activations at several of our marquee tournaments will bring a unique and valuable element to the overall event environment.”

Known for its innovative recovery footwear designed for athletes and active lifestyles, KANE Footwear continues to expand its presence within the hockey community through athlete-focused experiences and performance recovery education.

“KANE was built on the idea of preparing athletes to win, and that starts with recovery,” said Peter McMahon. “Partnering with 200×85 gives us the opportunity to connect directly with a highly engaged hockey audience — from elite players to the families supporting them — and demonstrate the role recovery plays in long-term performance.”

The partnership reflects 200×85 Hockey’s continued commitment to enhancing the athlete and family experience both on and off the ice through strategic collaborations with leading performance and lifestyle brands.

About 200×85 Hockey

200×85 is the leading producer of elite youth hockey tournaments and development events across North America and Europe, delivering best-in-class competition and exposure opportunities for athletes at every level.

About KANE Footwear

KANE Footwear creates performance recovery shoes designed to help athletes recover better so they can perform at their highest level. Built with sustainable materials and athlete-driven innovation, KANE products are designed for comfort, support, and active recovery.