200×85 and Premier Ice Prospects Expands Sponsorship with Pure Hockey

Elevating Hockey Experience Nationwide

Chicago, February 21, 2024 – 200×85 and Premier Ice Prospects, leaders in organizing hockey events, proudly declare the expansion of their partnership with Pure Hockey, the largest hockey retailer in the USA. Under this renewed and amplified collaboration, Pure Hockey will extend its sponsorship to encompass all 200×85 and Premier Ice Prospects best-in-class events, magnifying its impact across the nation and touching approximately 3,500 teams and 70,000 players participating in tournament events nationwide.

This renewed collaboration underscores Pure Hockey’s unwavering dedication to fostering the growth and development of hockey at every level while providing players and their families access to the best equipment from top brands in hockey.

“We’re absolutely thrilled to continue our journey with Pure Hockey,” exclaimed Dave Natale, Director of Sponsorship at 200×85. “Their steadfast commitment to the sport resonates deeply with our ethos of delivering extraordinary experiences for players and families alike. Together with Pure Hockey, we’re poised to elevate the hockey journey for thousands of players across the country.”

Kelly Andreuccetti, Director of Retail Marketing at Pure Hockey, expressed enthusiasm for the renewed partnership, stating, “We love working with 200×85 because their events are top-notch and well-organized. The 200×85 team is professional and cares about customer experience as much as we do in our stores.”

As part of the partnership, Pure Hockey will offer exclusive discounts and gift cards to attendees at select events, enhancing the overall experience for participants. Pure Hockey’s sponsorship will elevate the caliber of best-in-class events like the CCM World Invite, CCM Chi-Town Shuffle, and Roc City Girls Fest, while also leaving its mark on our newest endeavors such as the Chicago Deep Dish and CCM Shoulder Check 14U Showcase.

The renewed collaboration between 200×85, Premier Ice Prospects, and Pure Hockey shows their commitment to helping hockey grow.Together, they aim to create unforgettable experiences that inspire people to love hockey forever.

About Pure Hockey

Pure Hockey is headquartered outside of Boston, MA. The company was founded in 1994 and was acquired by David Nectow and Sal Tiano in 2008. Nectow and Tiano started their hockey business in 2002 with the purchase of one hockey retail store in Massachusetts.  Pure Hockey has since expanded organically and through strategic acquisitions and now operates two ecommerce sites and 79 stores in 27 states across the U.S. under the Pure Hockey and Pure Goalie brands.  Pure Hockey is the Official Hockey Equipment Retailer of USA Hockey and the Retail Partner of the NHL/NHLPA’s Learn to Play Program.

About 200×85

In 2003, our company began with the mission of delivering excellence in youth hockey experiences. Over that time, ​​200×85 has grown to positively impact more than 70,000 hockey athletes and 3,500 hockey teams annually through programs that have become the benchmarks of the youth hockey industry. Explore our tournaments, development programs and European experiences and start your 200×85 journey today.